Adaptive Analytics converts the complexities within clients’ data and presents key insights toward overall business growth and revenue generation

Adaptive Analytics has built a strong client base in the franchising space, as the team recognized an inherent need for a product to coexist with various Point of Sale (POS) systems. The company built a tool that compliments POS systems but includes additional operational, HR, and reporting components, thus allowing franchisors as well as franchisees to better manage their entire chain of franchises or their single location. Adaptive Analytics’ tool allows for data and reporting integration points through an API thus allowing users faster and more customized reporting access to any number of data sources. “We can get the results they want quickly and precisely the way the clients want it,” says Woodard. The company’s franchise clients include over 1000 users that use various POS systems such as MINDBODY, Zenoti, and Square. Adaptive has the ability to swap data connectors, define KPIs through the blueprint process, and create a deeper and richer reporting set accompanied by day-to-day operations and HR management in a toolset for that particular franchise.

For 2018, Adaptive Analytics will continue to source new technologies that enable Adaptive to build more customized solutions for their clients. “Clients data and reporting needs change, sometimes very quickly. And we need tools and partners that allow us to address those client needs equally as fast, while still supporting their existing legacy systems,” says Woodard. “Technology changes so fast. You have to be able to adapt to it for your clients while still delivering insights and results. We strive for that every day.”